There is a story behind every link (Toronto, ON, Canada)
Tuesday, June 24th, 2008 by Kaleem| June 24, 2008 | ||
| 7:00 pm | to | 9:00 pm |
Tales of information architecture from IBM.com
Ever wonder how a large corporate web site navigation system is designed, and how it evolves over time? How certain links find their way to the corporate home page, while other ones do not? How major changes in the corporation’s business affect the web site navigation? And how the IA of the corporate web site can give clues about how well the business is doing?
If so, then join Keith Instone as he tells stories about the information architecture of ibm.com.
Keith Instone has been the information architecture lead for IBM.com for the last several years.
Where
Room 1220
Bahen Centre, University of Toronto
40 St. George Street
Toronto, ON
Google Map
http://rurl.org/tp9
http://maps.google.com/maps?f=q&hl=en&geocode=&q=40+St.+George+Street,+Toronto,+Ontario
ToRCHI
http://www.torchi.org/Default.aspx?pageId=91841&eventId=17628
