B2B and the Digital Transformation (Cleveland, OH, USA)

Saturday, February 23rd, 2008 by Ben Woods

February 28, 2008
11:30 am	to	1:30 pm

Cleveland’s Web Association is holding a luncheon with a speaker panel.

From the Web Association site -

Panelists: Glenn Hasek, Green Lodging News; Justin Wolford, Invacare; Mike Veney, Sherwin Automotive
Moderator: Megan Hauer, Optiem
Location: Windows on the River, City View Room
Type: Luncheon
Struggling to understand how to utilize the Internet when your customers are in a niche business segment? Facing unique challenges your B2C counterparts just wouldn’t understand? While some traditional B2B industries have been slow to embrace the web and digital distribution, others have flourished.

Join us on Thursday, February 28th at Windows on the River as we discuss the intricacies of reaching business customers through digital efforts. Panelists to include Glenn Hasek of Green Lodging News, Justin Wolford of Invacare, and Mike Veney of Sherwin Automotive. Megan Hauer, Director of Digital Media & Content for Optiem, will moderate the discussion.