Worldwide Conference on Qualitative Research (Barcelona, Spain)

The Worldwide Conference on Qualitative Research is a forum to showcase the best thinking and practice conducted by qualitative market researchers anywhere in the world. Sessions include:

• Research 2.0: Still Hearing the Consumer’s Voice But is the Music Better?
• In Defense of Focus Groups
• The Focus Group is Dead – Long Live the Focus Group
• Exploring the Blogosphere: the Benefits and Problems of Market Research in the Internet
• Focus Groups on Second Life
• The Jetsons Meet the Flintstones – Anthropology and Technology
• Reality Research – Capturing the Consumer’s Voice in Their Moment of Need

• Locales » Barcelona, Spain
• Calendar
• Event type » Conference