Items tagged "search"

Taking Paid Media To The Next Level (Cleveland, OH, USA)

Panelists: Jeff Gottesman, Pontiflex; Loren Chylla, Adcom Communications; Rob MacKay, Step2; Jason Tabeling, Brulant/Rosetta
Moderator: Tessa Fraser, AG Interactive
Location: Windows on the River (City View Room)
Type: Luncheon
Looking for ideas to take your paid search campaigns beyond the status quo?  Not getting enough results from online display media?  Looking to better understand behavioral targeting and its capabilities?  Join us on Thursday, October 2nd as The Web Association tackles the answers to these questions and more.  We’ll have an experienced panel of experts on hand to share industry best practices, and answer your questions.

Luncheon cost is $25 for Professionals, $17 for Students.  Please notify The Web Association in advance of any special dietary requests.  Register today!

Posted in Calendar | Cleveland, OH, USA | Local meeting
Tags: Cleveland, OH, USA | search | web association
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Site Search Analytics for a Better User Experience (Washington, DC, USA)

In this workshop, Louis Rosenfeld will focus on how site search analytics can improve the performance of search systems, navigation, content, metadata, and ultimately the entire user experience.  The workshop includes group discussion and lots of hands-on analysis.

The full description and registration information are available here:
http://louisrosenfeld.com/ssa/

November 11, 9am-5pm (early registration deadline:  10/17)

The following day Steve Krug will present his “Discount Usability Testing” workshop (http://www.sensible.com/workshops.html).  Discounts are available when you register for both, as well as for early registration and when three or more register concurrently.

Posted in Calendar | Washington, DC, USA
Tags: DC | krug | rosenfeld | search | testing | Usability | workshop
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